AUSA continues its international expansion in a market where it has not yet had a presence.
AUSA, a manufacturer of compact all-terrain industrial vehicles, has signed an agreement with Turkuaz1 Makine, a supplier of mining and construction equipment. The agreement, signed last April, includes the exclusive import and distribution in Turkey of the ranges of dumpers, all-terrain forklifts and telescopic handlers.
«With Turkuaz1 Makine as our new partner in Turkey, we ensure that we can offer our product ranges throughout the territory.», says Manuel Urbaneja, AUSA Country Manager. «Our commitment to this market is clear. We see an upward trend in the construction machinery rental market, but also in the agricultural sector, where our compact products fit perfectly. With Turkuaz1 Makine we are convinced that we are starting a stable project with significant growth potential for both businesses.».
«We chose AUSA to be part of our portfolio because of its renowned reputation for manufacturing compact, reliable and high quality construction machinery, which complements our mission to offer the best solutions to our customers.», he says Hilmi Battal, founder of Turkuaz1 Makine. «These products will appeal to a broader customer base and enhance our competitiveness in the marketplace. Thanks to the reputation and global presence of AUSA, We can leverage their brand to build trust and credibility with existing and potential customers. Overall, this new partner will strengthen our position in the construction and agricultural machinery markets and enhance the growth and success of our company.».
This agreement is part of the activation of the strategic international expansion plan that AUSA launched in 2022, the objectives of which are to double sales and decentralize its dependence on markets.
